ATW Solar
The Challenge
ATW Solar required a website that could serve two distinct audiences—large-scale commercial clients seeking ROI-driven energy solutions and homeowners looking for residential solar installations. The site needed to establish credibility through impact metrics, showcase their portfolio, and support bilingual content for the Indonesian market.
Our Solution
We designed a modern, conversion-focused website with clear pathways for commercial and residential visitors. The homepage immediately establishes credibility with impressive metrics (100,000 MWp installed, 2.1M+ tons CO2 saved) while guiding users toward their specific needs. The design balances technical authority with approachable aesthetics, featuring partner logos, project portfolios, and educational blog content.
Key Features
- Created clear user journeys separated for Industrial and Residential segments.
- Impact metrics dashboard on homepage
- Partner and supplier logo showcase
- Bilingual support (EN/ID)
- Blog section for SEO and thought leadership
- Lead generation forms with company profile download
ATW Solar is Indonesia's leading solar panel contractor with over 100 MWp of installed capacity and a mission to make energy independence accessible through the power of the sun. They serve both commercial/industrial clients and residential homeowners, partnering with global brands like JA Solar, Trina, Jinko, and Huawei. They needed a website that could effectively communicate their expertise while generating leads across both market segments.
Homepage with impact metrics and dual-segment CTAs
Installation coverage map across Indonesian regions
About page hero with company positioning
Timeline showcasing company growth and achievements
Project portfolio grid with client installations
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View our works
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